The Podcast Dude
Thepodcastdude art new 2018

Hi there! My name is Aaron. I made this show to help people like you make a great podcast. If you're interested in learning about podcast production, storytelling, recording gear, growing an audience, getting better at communicating and speaking, overcoming the hurdles, connecting with your listeners, expanding your personal and professional network, and other things like that, this is the show for you. Since 2012, I've been lucky enough to work with many great podcasts, including shows from Dribbble, seanwes, 5by5, SVS Learn, Shoptalk, CodePen, and more. This show contains nearly everything I've learned about podcasting in the past 10 years, and I'm still making updates and new episodes as I learn more. Thanks for listening, and happy podcasting!

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    RSS Feeds Explained Simply

    I wanted to make this episode to explain the basics of podcast RSS feeds: What an RSS feed is, why you need one, and a few other important things you need to know about them. My hope is that I can clear up a lot of the confusion and mystery around them so you can gain a better understanding of the relationship between podcast RSS feeds and the podcast apps and directories.

    Visit https://thepodcastdude.simplecast.fm/ for full episode notes and links.

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    How to Be a Podcast Editor: Q&A with Sidney Evans

    My guest this week is Sidney Evans Jr. Sidney is a podcast editor and producer from Durham, NC (recently moved to Atlanta), who found his first client after joining a podcast editor's group on Facebook. He joined me for a discussion about getting started with podcast editing and production, the challenges of working in this new industry, what clients really value and pay for, and more.

    Visit https://thepodcastdude.simplecast.fm/ for full episode notes and links.

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    Let’s Take Your Show to the Next Level (Or Get Your Show Started)

    Hello again! It's nice to be back! I've got a new season for you, I'm still in Fort Worth, Simplecast 2.0 is coming, it's all very exciting and I was only a little nervous before remembering why I love podcasting. Have a great weekend!

    P.S. If you're using an app that supports podcast chapters, I added some to this episode so check out your screen while listening. Pretty cool.

    P.P.S. Also please share this with someone who should start a podcast or at least get involved.

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    Brief Hiatus

    Update: The show is no longer on pause. SuccessfulPodcasting.com is live. I've got some other updates to share, but I'm currently focused on helping Brad and the Simplecast team roll out Simplecast 2.0 at the moment. I'd love it if you checked it out! Stay tuned and thanks for all the support. - September 12, 2018

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    A Day In the Life of an Audio Engineer (with Special Guest Ryan Monette)

    My guest this week is professional audio engineer Ryan Monette.

    Ryan graduated from Berklee College of Music with a degree in Music Production & Engineering. For the last 4.5 years he's been the Post-Production Audio Engineer on staff at Elevation Church, in Charlotte, NC, where he mixes their global TV show, and has many other responsibilities (boom operator, field recorder, sound designer, audio editor, etc.).

    You may have heard some of his work, as he sound-designed and mixed the opener video for the Circles conference for the past two years. He even had his own podcast for a short while (TheQueuecast.com).

    I asked Ryan to come on the show to share his journey towards becoming a professional audio engineer (a job that I've always wanted), and to get him to share some tips for anyone interested in working in audio/video professionally.

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    Improving Your Productivity and Creative Output Through Deep Focus with Shawn Blanc

    Reading Cal Newport's Deep Work book is one of the best investments I've ever made. The focus and clarity I got from that book helped me produce two huge online courses this year while working full time as a podcast editor for seanwes, and it also helped me lose twenty pounds and get into the best shape of my life while training for an Ironman triathlon (still haven't done it but I haven't forgotten).

    Put simply, Deep Work was a game changer for me.

    This is the second part of my recent interview with Shawn Blanc where we talk about Deep Work and focus.

    We also discussed pricing your online products (you can charge more than you think you can), how to create a morning routine that will supercharge your daily productivity, the power of choosing a single area of your life to improve on, and more.

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    Content Strategy and Growing an Audience with Shawn Blanc

    Shawn Blanc is a writer, small-business owner, productivity coach, and creative entrepreneur living in Kansas City with his wife and their three sons.

    Shawn has been teaching and learning about creativity, diligence, and focus for over a decade, and his online courses have helped thousands of people do their best creative work while learning to thrive in the midst of life’s tensions.

    A while back, Shawn sent an email that caught my attention. He wrote about the importance of creating a customer avatar and developing a content strategy to connect with them and help them achieve their goals. I liked the email so much that I emailed him back and asked him to come on my show to talk about his journey to making a living through writing online and what he’s learned about growing an audience.

    Shawn also shares my passion for productivity and deep focus; so much so that he’s gathered 12 incredibly smart people for a free 5 day online summit about the power of focused life.

    In this episode, Shawn shares how he was able to make a full-time living by writing online, and we discuss how you can grow your audience by creating a customer avatar (your ideal listener) and creating content that addresses their needs and desires.

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    Streamlining Your Podcast Workflow (with Martine Ellis)

    This week seanwes Community member Martine Ellis joins me to share her podcasting journey and how she created a detailed checklist to help streamline her podcast workflow.

    We discuss how niching down can help you attract a dedicated audience and how to spend less time creating a podcast without sacrificing quality. We also walk through Martine’s 9 step podcast workflow checklist and discuss our favorite podcast tools and tricks.

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    Recording Audio at a Conference

    Hey you might like this updated gear list I made: https://kit.com/thepodcastdude

    I just got back from seanwes conference 2016, which was an amazing 3 day conference in Austin, Texas. I knew I wanted to record some audio interviews, so in this episode, I share how I planned for the conference, what gear I deciding to bring along, and some general tips and thoughts about attending a conference as a podcaster.

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    Do You Need Expensive Headphones to Mix a Podcast?

    I’ve been watching an online audio mastering course on Creative Live called DIY Mastering (by Jesse Cannon). In it, he was talking about how he always checks his work on cheap speakers and Apple earbuds, since that’s what most people use to listen to music. It got me thinking about the importance of good headphones, and how much they really matter. Are expensive headphones really necessary for mixing podcasts? Do you really need the best gear to make great work, or are you just procrastinating? My goal for this episode is to encourage you to do more with what you have and not fall into the trap of believing that better gear is the secret to success. Full gear list is here: https://kit.com/thepodcastdude

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    How to Promote Your Podcast on Twitter

    You’re not sure how to get new listeners to your podcast, and you don’t have many followers on Twitter. On top of that, Twitter and many other social media platforms have a ton of noise on them. People aren’t paying much attention. How do you stand out and get people to notice you and your show? Maybe you want to use social media to promote your podcast but you aren’t sure how to get started. These are 3 big problems that many people face. In this episode, I’m going to talk about possible solutions.

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    Portable Podcasting Setup

    I got a question from a Community member about recording audio away from home, so I grabbed my Zoom H4N and a few mics and headed to a local Starbucks to test out the different mics in a real world setting.

    Full gear list is here: https://kit.com/thepodcastdude

    If you’d like to invest in an affordable, portable recording setup, this episode will help you get started.

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    How to Write a Better Podcast Description That Attracts New Listeners

    Your podcast description is one of the first things people see when they come across your podcast online or in the iTunes directory. This is your chance to catch their attention and sell them on your show. It’s your opportunity to convince them to listen.

    The ideal podcast description answers two questions for your potential listener:

    1. Is this show for me?
    2. What am I going to get out of listening to this?

    When a potential audience member comes across your podcast and starts reading your description, they’re wondering, “What’s in it for me?” This is your chance to tell them why they should care about your show. Otherwise, they won’t.

    You might like this article in addition to this episode: https://medium.com/simplecast/how-to-make-show-notes-look-good-in-podcast-apps-656614fa6bd9

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    Creating a Radio Drama Podcast With Producer/Engineer Dan Powell

    My guest this week is Dan Powell. Dan is one half of Dead Signals Production, creator of the popular Archive 81 and Deep Vault found sound, radio drama podcast.

    In this episode, we talk about his recording process, how he designs sound, and his editing process. He shares some of the hurdles he overcame while producing podcasts and what advice he’d give to anyone interested in making a modern radio drama.

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    Creating a Radio Drama Podcast Part 1 (With Writer Marc Sollinger)

    My guest this week is Marc Sollinger. Marc is one half of Dead Signals, a podcast production company that produces the modern radio drama podcasts Archive 81 and Deep Vault.

    In this episode, we’re going to take a deep dive into what it takes to plan, write, and produce a modern radio drama.

    This is part one of a two part series; next week I’ll be interviewing Dan Powell, who handles a lot of the editing, sound design, and music for Dead Signals.

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    Dealing With Haters

    If you podcast long enough, you're going to get criticism or negativity. You can't create work and share it with the world without experiencing it.

    One of the things we say in the Community is that you haven't made it until you've got haters. If people feel strongly enough about what you're doing to love it, then someone is going to feel strongly enough to hate it, or at least severely dislike it.

    I'm still pretty unknown, and I know that because I've only ever received negative feedback once. I could say that I just brushed it off, but it did affect me. Instead of letting it get me down, I sat with it. I thought about it. I analyzed why it made me feel the way it did, and I asked myself why.

    I want to share what I've learned about feedback and criticism to help you learn how to process it when it comes to you (and it will), but also to help you give feedback more effectively and waste less time engaging with people or on feedback that doesn't really matter.

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    Allowing Others to Join the Conversation

    Everyone has a story, but few people take the time to tell it. My guest today started a podcast to tell his story, despite having little experience with podcasting. As a result, he's growing an audience, making new friends, and learning a ton along the way.

    Brian Sanders is a project manager and app designer who formed a startup to build a new podcast app and platform. He's joining me today to share what he's learned in his startup and podcasting journey so far and how podcasting is helping him learn more about his target audience and his product.

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    5 Ways to Be a Better Podcast Host

    Today I'm sharing 5 ways you can be a better podcast host. Whether you do a solo show, co-host or interviews, these 5 tips can help you make better podcasts, create a deeper connection with your audience, and grow your listener numbers.

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    I Already Make a Podcast: Should I Make Videos Too?

    I only recently got comfortable with podcasting. I know I'm not amazing yet, but it doesn't stress me out like it used to. I've been thinking a lot about video lately. Why do so many people spend so much time on YouTube? Are they just dumb, or am I missing something? I spent a few hours doing research, and what I discovered has changed the way I think about video. If you're like me and you've been mostly ignoring video, lend me your ear for a few minutes. I'm going to try to change your mind.

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    Shooting My First Video Course – Part 2 (Two-Week Recap)

    Update from 2018: I'm going to need to go back and listen to this now. Those two weeks were a blur. I did watch the second season of Stranger Things in the evenings though, that was nice.

    This is the second part in a two part series about shooting the video lessons for my upcoming Successful Podcasting course. If you're thinking about making a video or screencasting course, you'll want to listen to this!

    Cory McCabe and I just wrapped up shooting video and WOW. What a week. I've got the video gear packed into my car, and I'll be heading down to San Antonio in a few minutes to take it back to Sean, but I wanted to take a few minutes and share 7 lessons I've learned in the past two weeks.

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    Shooting My First Video Course Part 1 (with Special Guest Cory McCabe)

    Update from 2018: I'm going to need to go back and listen to this now. Those two weeks were a blur. I did watch the second season of Stranger Things in the evenings though, that was nice.

    I wanted to make this episode to inspire you if you've ever thought about creating an online course or screencast series.

    If you've never done it before, there's a lot to learn. You wonder, “How do I plan this thing? How do I write out what I want to say? How do I get good audio and record good video and how the heck do I record screencasts in the 16:9 aspect ratio? (Hint: just buy a 16:9 monitor.)

    The video guy for the seanwes network, Cory McCabe, joins me today to talk about setting up to shoot a video course. We're going to talk about how the first week of shooting went, the gear we're using, what went well, what didn't go well, and what we'd do differently next time.

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    Why You Might Not Make Money With Your Podcast (and What You Can Do About It)

    It is possible to make money with a podcast. I've seen people do it. I've done it. But many podcasters struggle with this. Why is that? There are a few reasons. First, a lot of podcasters don't have a plan to make money outside of maybe selling ads, which brings us to the second problem: most podcasters don't have a big enough audience and they struggle to get new listeners. So what are some ways to make money with a podcast when you don't have a large audience yet?

    You might also enjoy the new developments here: https://thepodcastdude.simplecast.fm/taking-your-show-to-the-next-level

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    How Do I Get Guests to Come on My Show? How Do I Ask to Be on Someone Else’s Show?

    It's been said that in basketball, you miss 100% of the shots you don't take. The same is true for getting guests on your podcast or being a guest on other podcasts; if you don't ask, it's not going to happen.

    So getting over your fear of rejection is step one, but today I want to talk about things that you can do to increase your chances of landing the guests you want, and how you can ask to be on someone else's podcast without feeling awkward.

    Also: Try inviting your guest to be a manager for your show to help collaborate on an outline. You can remove their access after if you like.

    You might also enjoy: https://medium.com/simplecast/how-to-make-show-notes-look-good-in-podcast-apps-656614fa6bd9

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    Are Third-Party Audio Plugins Worth the Money?

    If you want to keep new listeners, having a show that sounds great is so important.

    Think about the first time you hit play on a podcast; if it sounds good, you'll keep listening. If it sounds like crap (lots of noise, echo, and un-even levels) you'll go find something else to listen to. You don't want to lose listeners because of poor audio quality, but at the same time, it can take awhile to learn how to use audio plugins (like EQs and compressors) correctly.

    Most audio editing apps (and even some video editing apps too) have stock plugins that can help you fix audio issues and enhance the quality of your recordings.

    There are also third-party plugins that you can buy, but are they worth the money? Can you make a podcast or video sound great just by using the stock plugins?

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    Getting to 20,000 Subscribers with Charli Prangley

    Charli Prangley is a designer by day and a content creator by... well, pretty much the rest of the time. In addition to her day job, she produces two high-quality Youtube videos and a podcast every week, and also runs an online apparel shop. https://charlimarie.com/

    I was so impressed with the consistency and quality of her output that I knew I had to get her on the show to share how she creates so much while still working a full-time job.

    If you've ever struggled with creating consistently or trying to get everything 100% perfect before shipping, you need to listen to this episode.

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    Where to Find the Best Music For Your Podcast

    My friend Sean made the music for this show (thanks dude!) but AudioJungle.net is my favorite at the moment. Now I'm thinking about it, it'd be cool to get other musicians to share their music for shows.

    Talking music today! Where are the best places to find music for podcasts? Can you use copyrighted materials in your podcast if you keep the clip under 30 seconds? And is podcast music even necessary?

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    How Do I Build an Audience From Nothing?

    I got this topic from a question that I read in Gary Vaynerchuk’s recent book, #AskGaryVee. The question was this: “What’s the best way to grow a following or community from nothing?”

    That’s a million dollar question. You'd love to have a following or audience, right?

    For some people, an audience means ad revenue. For some people, it means enough people to buy your product or work to support you. Some people just want the attention because they feel empty inside and need to feel like people love them. Hey, I get it, I’m not judging. I love feeling loved.

    So how do you grow a following from nothing? That’s what I'm exploring in this week's episode.

    You'll also want to check out this short class: https://www.creativelive.com/class/how-to-distribute-and-grow-your-podcast-brad-smith

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    How to Sound Natural When Reading a Script

    It seems like some people can get on a podcast or video and sound so effortless and natural. How is this possible? What's the secret?

    I got a question from a listener asking how they could improve their speaking voice when reading from a script. Since most of my episodes are scripted, I decided to share everything I've learned about improving my speaking voice and how I read from a script without sounding monotone or boring.

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    How to Get Started as a Voice-over Artist with Special Guest Jay Britton

    Ever wondered how to make a living with just your voice? Interested in becoming a professional voice-over artist?

    This week I'm joined by professional voice-over artist Jay Britton, who has done work for companies like HBO (Game of Thrones!), Marvel, Amazon, and more. He built his voice-over career from scratch in his late 20's, and in this episode, Jay shares everything you need to know if you want to be a professional voice-over artist too. We talked about how he got started, what gear he recommends for beginners, how to find work if you're just starting out, how to get your first agent, tips for improving your speaking voice, and so much more.

    https://www.voiceofjaybritton.com/

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    Process and Clean Up the Audio Before, or After?

    The topic this week came from a question I got from a listener. He asked, “Why don't you use hardware to do things like EQ and compression before recording audio to your computer?” There's nothing wrong with doing processing on your audio before recording it to your computer, I just prefer to do that processing in my software (Logic Pro X) instead.

    Another question I see a lot is, “What's the difference between a mixer and a interface?” So this week I'm going to explain the difference between a hardware mixer and an audio interface, and talk about why I believe mixers are becoming less necessary even if you want to stream live shows with guests.

    Updated recommended gear list here: https://kit.com/thepodcastdude

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    Podcasting with the Shure MV88

    If you're interested in recording audio to your iOS device but you don't like the idea of buying and carrying around a bunch of extra audio gear, the small and portable Shure MV88 mic might be just what you're looking for.

    Special guest Cory Miller joins me today to talk about the pros and cons of this little device from Shure.

    My full list of recommended gear is here: https://kit.com/thepodcastdude

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    Crafting the Perfect Podcast Intro So You Don’t Lose Listeners In the First Five Minutes

    The introduction to your podcast is a critical part of the success of your show.

    If you don’t introduce yourself, new listeners will feel lost. If your intro is too long, people will get annoyed and start skipping.

    Listeners want to know what they’re going to get out of an episode. If you don't tell them that right away, they're going to start wondering if there's a better way to spend their time, and maybe go find a different podcast to listen to.

    I don't want you to lose listeners, so today I'm talking about how to craft the perfect podcast intro.

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    You’re Going to Make Mistakes. Keep Going.

    I see podcasters make lots of mistakes, and it'd be easy for me to make a list of mistakes to avoid, but I decided to make it a little more personal today. I want to talk about some of the mistakes that I've made.

    I've made so many mistakes, and I keep making mistakes. But I've realized that some of my biggest mistakes or failures have turned into the greatest wins of my life. Now I believe that the only mistake you should be afraid of is inaction.

    Franklin D Roosevelt said, “Let me assert my firm belief that the only thing we have to fear is...fear itself — nameless, unreasoning, unjustified terror which paralyzes needed efforts to convert retreat into advance.”

    Allowing the fear of making mistakes to prevent you from taking action is what you need to avoid.

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    How I Cut My Post-Production Time in Half

    A question I get asked often is, “Podcast post-production takes too much time. Is it really worth it to write show notes and do detailed editing? How long does it take you to do your post-production?”

    I wanted to share a few tips this week to change the way you think about podcast production and post-production.

    Update: I do things a little differently now, mainly I'm adding Chapters to the files and keeping the descriptions pretty show, and only a few links. More info here: https://medium.com/simplecast/forecast-by-marco-arment-what-it-is-how-it-works-and-why-podcasters-should-take-a-look-ba446ffa8a35

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    I Just Started a Podcast. How Much Money Can I Expect to Make?

    I got a question from a listener awhile back that I want to answer in today's show. Zack asked: How much money could a podcaster just starting up expect to make?

    Brad answered this question really well in his recent Creative Live class: https://www.creativelive.com/class/how-to-distribute-and-grow-your-podcast-brad-smith

    I like making money. I know you like making money. But making money with podcasting can be tricky. It can be a hard thing. So in this episode, I want to share some strategies for making money with your podcast.

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    Pros and Cons of Video Podcasting with Caleb Wojcik

    Update: You can now add pictures and links to MP3 Chapters. It's awesome, check it out: https://medium.com/simplecast/forecast-by-marco-arment-what-it-is-how-it-works-and-why-podcasters-should-take-a-look-ba446ffa8a35

    My guest this week is Caleb Wojcik, the DIY Video Guy.

    If you're anything like me, you've been interested in making video for awhile now, but you probably also worry that you'll look or sound dumb on camera. I get it.

    In this episode, I talk with Caleb about how he makes video podcasts for iTunes, but we also talk about what keeps people from getting started with producing videos, and share some practical tips to help you overcome your fear of being on camera. Enjoy!

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    A Guide to LinkedIn Publishing for Podcasters by Glenn Leibowitz

    How many of you have ever published anything on LinkedIn? If you're anything like me, you probably thought that LinkedIn is for the older generation or the corporate stooges who want to work 9-5 jobs in office buildings.

    http://www.writewithimpact.com/

    Tonight, Glenn Leibowitz is back to explain why LinkedIn is such a powerful blogging platform for creative professionals (and not just somewhere to host a digital resume).

    Even if you're not interested in LinkedIn, you're still going to learn a ton about writing and publishing in this episode (I sure did).

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    Glenn Leibowitz’s Top 5 Writing Tips for Podcasters

    Want to be a better podcaster and grow your audience? Something I've seen over and over again is that the best podcasters spend a lot of time writing.

    In this episode, Glenn shares his top tips for becoming a better writer, we discuss why outlines are critical for success, why you should edit after you're done writing, how to write great titles, and so much more.

    http://www.writewithimpact.com/

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    How Do I Fire My Co-host?

    This question came from a listener named Brandon. He asked, “What is the best way to ask a friend to leave a podcast and still remain friends?”

    This is a great question, although a really hard one. What should you do when your co-host just isn't working out? How should you handle it?

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    The Basics of Podcast Interviews

    Man. Interviews! There are so many things related to interviews that I could talk about. I was working on the outline and I had all these topics and tips written out (so many tips).

    But I was thinking, and I said to myself, “Aaron. What are the 3-5 most common mistakes you see less-experienced podcasters make when doing interviews?”

    So instead of trying to cover a bunch of different topics related to interviewing people, I'm going to focus on a couple and give you some solid, practical advice to help you avoid the common mistakes that many podcasters make when doing interviews.

    Bonus: Here's a template for show notes! https://medium.com/simplecast/how-to-make-show-notes-look-good-in-podcast-apps-656614fa6bd9

    Try inviting your guest to be a manager for your show so they can help you work on the outline!

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    Is it Ok to Start a Podcast Just for Fun?

    Q: Is it ok to start a podcast just for fun?

    Yes, of course. It’s ok to do anything for fun. What’s important is knowing why you’re doing something and what you hope to get out of it.

    I suspect that many people who say they want to start a podcast "just for fun" are just using "fun" as an excuse to avoid doing the parts of podcast that they consider work, like preparation, detailed editing, show notes, and so on.

    Those things aren't necessarily fun, but they are essential if you're interested in growing an audience. If you want more people to listen to your podcast, you have to prepare. You have to have good sound quality and you have to write show notes so that new people will find your show through Google and subscribe.

    Do you want to grow an audience? Do you care about getting new listeners?

    If the answer to this question is no, you don’t need to listen to the rest of this episode. Go make your podcast. Have fun! Do whatever you want, have a good time with it.

    If the answer to the question is yes, then keep listening.

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    How Do I Podcast About a Visual Topic?

    I’ve had a few people ask me about how they can podcast about things that are strictly visual; think hand lettering, or programming, or gaming. That’s a great question, so I want to talk about it in today’s episode.

    When I started thinking about this, my first reaction was "Well, there are just some things you can't do with a podcast." Then I started thinking about why I love podcasts so much, and what makes them more appealing to me than videos or screencasts.

    My key points for this episode are:

    1. Podcasts are great, but you can't do everything with them
    2. Different people learn best in different mediums, so if you want to reach the most people most effectively, you need to learn how to create different kinds of content (audio, video, screencasts, writing, courses)

    My special guest this week is friend of the show and Community member Garrett Mickley. Garrett started a podcast called Learn to Learn with Garrett Mickley, and he's passionate about helping other people optimize the way they learn.

    He joins me for this episode to talk about the different ways people learn best, and why podcasting isn't the right medium for learning for everyone, and why podcasters need to create content in other mediums to supplement their podcasts.

    Update: You'll also want to check out Forecast, it's a great app for adding chapters with artwork to your podcast: https://medium.com/simplecast/forecast-by-marco-arment-what-it-is-how-it-works-and-why-podcasters-should-take-a-look-ba446ffa8a35

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    How to Make Time to Podcast with Ben Toalson

    Today I'm joined by my good friend Ben Toalson to talk about making time for podcasting.

    Ben is the co-host of the seanwes podcast, a bi-weekly (twice a week) show about business and creativity. He is also the host of In the Boat With Ben, a weekly podcast on balancing family life with a creative pursuit.

    On top of producing three podcasts per week (which are usually over an hour long each), he also supports his family with a video content marketing business he runs from home. Did I mention he has six boys? Insane.

    In this episode, Ben shares his tips for managing time, why he makes time for podcasting, how podcasting is playing a huge role in his long term success, why you need to plan your time carefully if you want to make a great show every week, and more.

    https://twitter.com/bentoalson

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    The Podcast Gear I Use and Recommend

    2018: I will now update this again. Here you go: https://kit.com/thepodcastdude

    My second episode was a guide to gear for podcasting, but I’ve learned a lot in the past months, so I wanted to make an updated guide.

    I said back then that if you couldn’t afford good gear, you should wait and save up money. I was wrong about that.

    I still believe that great gear will give you better sound quality which will help your show be more successful, but I don’t believe you should wait to get started. There’s so much you need to learn when you’re first starting out; great gear isn’t going to magically make the process easier. It’s best to get started with what you have, or buy what you can afford and then upgrade later.

    So let’s talk about podcasting on a budget. I’m going to cover gear for those of you who have little-to-no money to spend, and also share what I think is the best podcasting gear so that you’ll know what to get in the future when you have money to upgrade.

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    Why It's Time for You to Start That Show

    Update: You can skip this episode and go straight to https://thepodcastdude.simplecast.fm/taking-your-show-to-the-next-level

    Since you're here, I think it's safe for me to assume that you're interested in starting a podcast.

    Maybe you've been thinking about starting a podcast for awhile. Maybe you've even bought some gear and recorded a few test episodes. But for some reason, you haven't pulled the trigger and published anything yet.

    You're listening to this because you want me to convince you to start a podcast. You want me to talk you into recording and shipping your first episodes and getting them into iTunes and out into the world where people can hear them.

    I'd be happy to. I love helping people start new podcasts.

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    I Can’t Make a Podcast Like Serial. Should That Keep Me from Starting?

    Maybe you've been thinking about starting a podcast but you're intimidated by popular and well produced shows shows like Serial or 99% Invisible. You think, “I can't make a show that good. Why even bother trying?”

    I want to silence that little voice in your head that tells you that you aren’t good enough to podcast. I want to talk about why Serial was such a smash hit, and what lessons you can take away from the way Serial is made and how to apply them to your podcast.

    You may also want to check out: https://new.simplecast.com/

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    The Power of Consistency But Also You Do You

    Today I want to talk about the power of consistency.

    So many people, myself included, struggle with recording and releasing a podcast consistently. There are a few reasons for this:

    1. We underestimate how much time it will take
    2. We don't say no to other things and our schedule gets filled up

    Steve Luvender asked: What's more important: creating consistently or publishing consistently? When you're publishing on the same schedule every week, do you find a difference in quality and depth of your podcasts or content when you dedicate regular time for creation, versus creating whenever it's convenient? Does it matter as long as the release schedule is consistent?

    If you want to grow an audience, you have to release shows consistently. I absolutely believe that dedicating regular time for creation will make your podcast much higher quality.

    The focus of my show today is going to be on what steps you can take to make creating consistently a habit.

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    Getting Back on Track With Podcasting After Significant Life Events

    Hey everyone. This episode is going to be a little bit different than normal. As some of you may know, my dad passed away recently. It wasn't completely unexpected, but it still hit me pretty hard, so I took a week off from podcasting. I asked Sean McCabe to join me for this episode to talk about my loss and how I'm recovering and getting back to feeling normal again.

    If you're going through a similar situation, I want you to know that it's ok to take a break from podcasting. It's ok to allow yourself to feel crappy for awhile. Take some time off and deal with what needs to be dealt with. Spend some time with your family and friends and the people who mean the most to you.

    I'm so thankful for the support I've received from Sean and everyone in the Community during this hard time. I really appreciate all of you and I hope to be back to my normal, chipper self soon.

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    Setting Acheivable Benchmarks for Your Show

    I talk a lot about making a podcast for your audience. I believe it’s an essential part of any podcast’s success. But in this episode, I also want to talk about you and what you hope to get out of podcasting.

    You'll also enjoy: https://www.creativelive.com/class/how-to-distribute-and-grow-your-podcast-brad-smith

    Many people start podcasts without having a clear strategy or long term goal in mind. It seems like the common strategy is to do a show until you get enough listeners, then sell ads as a way to make money. The problem with this approach is that most sponsors aren’t interested in shows with less than 5000 downloads per episode.

    5000 is a lot of people though! What if you have even just 1000 people who are passionate about your show and interested in what you have to say? What could you do with the attention of 1000 people? There are certainly other options besides selling ads, and that's what we're going to explore in this episode.

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    Introduction to Audio Plug-ins for Podcast Post-Production

    My goal for this episode is to give you an introduction to using audio plug-ins in post-production to improve the quality of your audio files.

    I'll be honest; plug-ins used to scare me. They used to be confusing. I knew that you could use them to enhance your audio quality, but I had a ton of questions:

    Which plug-ins do I need to learn? How many should I use on each track? Is there a right/wrong way to use them? Do I need to buy the plug-ins that the professional mixers use, or are the stock plug-ins good enough?

    Those are just a few of the questions I'm going to answer in this episode. I'm also going to introduce you to the concepts of signal flow and gain staging, and talk about how you can make your audio sound good with the stock plug-ins that come with nearly every editing program.

    You'll want to check out my YouTube channel to see what I'm talking about: https://www.youtube.com/thepodcastdude

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    How to Talk to Your Audience & Create a Deeper Connection

    How many of you talk to or otherwise communicate with other humans? Raise your hand. Good. You need to listen to this episode, because it’s about how to talk to other humans. You can put your hand down now.

    Here are a few things that I’m going to share with you in this episode:

    • Why you need to write more if you want to be a better speaker
    • Why you need to prepare and have a message before you start talking
    • Why you should repeat yourself more often
    • Why you should repeat yourself more often
    • Why you should talk like you’re talking to just one person
    • Why it’s important to know your audience
    • and more! Don't be afraid to repeat yourself if it's important!

    You'll also enjoy: https://www.creativelive.com/class/how-to-distribute-and-grow-your-podcast-brad-smith

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    How to Make a Podcast: My Podcasting Process From A to Z

    Couple quick updates to this episode: I now use MP3 chapters instead of writing time stamps for each paragraph. My show is also now hosted on Simplecast, so my workflow has gotten a lot faster/easier. https://thepodcastdude.simplecast.fm

    Have you ever wondered what it takes to make a podcast? What the steps are? This week, I’m going to walk you through my process, step by step. I'm going to give you a better understanding of what it takes to make a podcast, take some of the mystery and scariness out of podcasting, and give you actionable steps to follow to make your own podcast.

    I'm going to give you a better understanding of what it takes to make a podcast, take some of the mystery and scariness out of podcasting, and give you actionable steps to follow to make your own podcast.

    Also Simplecast for hosting, always. Don't listen to past Aaron if he says otherwise, he's wrong.

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    What to Do When Your Podcast Isn’t Getting Results

    There comes a time in every podcaster's life when we feel dissatisfied with the results we're getting. Maybe you were hoping for more downloads, more sponsors, more fans on Twitter or Facebook, but it just isn't happening.

    I see these questions a lot. I've asked myself all these questions before.

    People aren’t sharing my show with their friends. What am I doing wrong?
    People aren’t leaving me iTunes reviews. Does no one care?
    I ask people questions and they don’t respond. Why is everyone ignoring me?
    I don’t feel the desire to keep doing my podcast. Should I push through or quit?
    My podcast doesn’t seem to be growing. What should I do differently?

    I can promise you that every successful person has felt the same exact way at some point in their life. Very few people start with a built-in audience. Everyone has to work hard and fight for every bit of attention they get.

    We all look at other people who are achieving success doing similar things and wonder, “Why not me?” Some people get angry and bitter about it. Some people get depressed and quit and retreat to the safety of not trying.

    So I want to ask you this; do you love podcasting enough to suck at it for awhile? Are you willing to look at what you suck at and work to make it better?

    Being honest with yourself about what you suck at is the first step towards getting better.

    Also this class is a cheat code: https://www.creativelive.com/class/how-to-distribute-and-grow-your-podcast-brad-smith

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    Recording Audio Anywhere with Cory McCabe

    Recording audio out in the real world is not like recording audio at home. There are many factors that you’ll need to consider when recording in an environment you don’t have control over, like a coffee shop, bar, conference meetup, or any other public place.

    Great audio is ESSENTIAL if you want to have a great video that keeps your audience’s attention, but you don’t have to have microphones that cost thousands of dollars to record good audio.

    In this episode, I'm joined by special guest Cory McCabe. Cory is the videographer for seanwes and he’s produced and edited many great videos including Learn Lettering 2.0, the Community testimonials video, and more. We're going to teach you how to record better audio for your videos, how to record podcasts away from home, and what gear you need for the various situations you might be recording in.

    https://twitter.com/corymccabefilms

    Full gear list is here: https://kit.com/thepodcastdude

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    How to Create Great Podcast Artwork and Branding with Cory Miller

    So many people overlook the importance of podcast artwork. They slap some text on a picture and call it a day. This is a huge mistake. Your artwork might be the only thing that a potential listener sees.

    Podcasting is one of the fastest growing mediums on the internet right now. Everyone wants a piece of the pie. With over a quarter of a million podcasts on iTunes and growing, you can either slip into the noise or stand out and be noticed.

    Cory Miller joins me this week to talk about the importance of great podcast artwork, why branding is about more than just visuals, and how you can stand out from the other shows in your niche and get noticed.

    https://vlogology.com/

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    Dealing with Room Echo and Background Noise: Sound Proofing and Absorption for Podcasters

    One of the ways to stand out from other podcasts is to pay attention to sound quality. One of the ways to get good sound quality is to have a great microphone and a quiet room to record in.

    Depending on the room you’re in, you may hear echos from your voice (either in the low-mid frequency range, or in the high end). Echo becomes especially apparent if you’re recording with a condenser microphone instead of a dynamic mic.

    Background noise and room echo creates a poor listening experience for your audience. They may get distracted from what you’re saying or annoyed by the constant reverb or background noises.

    You don't want listeners thinking about the noises in the background or the way your room sounds; you want them to focus on your message.

    Eliminating background noise and room echo will give your recording a more professional sound. It will be more pleasing to listen to. Your audience won’t hesitate to share it with their friends.

    That's my goal for today's episode: To help you get better sounding recordings.

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    Best Resources for Learning Recording, Mixing, and Mastering

    In this episode, I'm sharing a list of all the resources that have helped me learn recording, mixing, and mastering. Not all of the resources in this episode are specifically about podcasting, but they are great places and people to learn from if you’re interested in editing and mixing your shows, if you want to become a professional podcast editor, or if you want to record and mix music.

    You'll also want to check out the folks I follow on Twitter: https://twitter.com/thepodcastdude

    Books and stuff here: https://kit.com/thepodcastdude

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    How to Use a Great Outline to Keep Your Listener’s Attention

    Today I’m sharing my process for writing outlines. If you've never written an outline for your podcast before, I'm going to teach you how today.

    What does a podcast outline do for you? It helps you stay focused. It helps to make sure you to hit all different angles and ask or answer the right questions. It also helps the show stay on track. Listeners want to know what they’re going to get from a show. People will tune out if they don’t know to expect or what the point of the episode is.

    You could have recorded an epic show with tons of great advice and takeaways, but if you don’t tell the listeners in advance what they can expect, they won't know what's coming.

    If you don't have an outline for your episode, you won’t know what’s coming either, and your podcast may feel directionless. Community member James had said in the chat, “I don't know if you want me to name names but there's one podcast that is consistently in the top 20 podcasts. He's usually got 15-20 minutes of ads and he has some really awesome guests on his show. I guess his name recognition accounts for getting some of those big names on his show. I swear he has no outline and he jumps around from one random topic to the next taking zero advantage of asking the real questions we want answers to from this particular guest. I finally got fed up and stopped listening to his stuff.”

    I don't want you to lose listeners. I don't want you to miss out on getting new listeners because you don't know how to do a good job of explaining the value of your shows.

    Also this these two classes are like a cheat code for keeping attention:

    https://www.creativelive.com/class/how-to-distribute-and-grow-your-podcast-brad-smith

    https://www.creativelive.com/class/how-to-grow-a-podcast-audience-dan-misener

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    How to Avoid Running Out of Things to Talk About

    Almost everyone gets to a point where they run out of things to talk about. For podcasters, this seems to happen sometime before the 20th episode.

    I've seen it happen many times; podcasters will start their show with 10-20 great topics, things that they know a lot about and can talk about without having to put any effort in.

    But what happens when you've exhausted all your original topics and it's time to record another show?

    That's the question I'm answering in today's episode. I'm going to share ways you can break through the paralyzing fear that you don't have anything valuable to talk about on your show.

    You might like the tutorials at: https://medium.com/simplecast/

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    7 Tips to Edit Your Podcast Faster

    You'll def want to check out the Simplecast Medium blog and my YouTube channel.

    If you’re new to editing your own podcasts, I’m guessing that you find the post production process difficult and time consuming. I learned a ton of time saving tricks in the years I was working as a podcast editor, so I’m going to share them with you in today’s episode. My goal is to take you from slow and pokey to lighting fast so you can get on to things you enjoy doing more.

    Here are seven of my best tips to help you save time and get post production done faster and easier.

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    How to Write Episode Titles That Attract New Listeners

    The title of your podcast episode is important because it is what's going to convince a brand new listener to check out your show. Word of mouth recommendations are another way to get new listeners, but if someone hears about your podcast from a friend, they are still going to go look at the titles of your episodes which will help them decide if it's a show they'd be interested in.

    Your title is a chance to convince someone who's never heard of you to listen to your episode.

    Here's the scary truth; no one cares about your podcast, they only care about what your podcast does for them. So what will your podcast do for your listener? This is one of the questions your title should answer.

    In today's episode, I'm going to talk about what makes a good title, what makes a less than ideal title, and I'm going to share some tips to help you write better titles. After the show, I'm going to answer any questions from the Community about titles and also a couple great questions about how to get into editing podcasts and finding work as a podcast editor, and where to find help with branding and logo design for your podcast.

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    How to Choose the Right Format for Your Show

    This episode is for those of you who are thinking about starting a podcast. You're tossing around ideas in your head. You're wondering, “What kind of format should my podcast be? Solo, co-host, interviews, or something else?”

    I want to start by saying that there is no rule that says you have to choose a single format and stick with it. You can switch it up once in awhile if you want. It's pretty common for someone to deliver a short monologue before interviewing someone.

    The right format for your show will depend on your goals and what you enjoy. Each format comes with it's own set of challenges, so that's what I'm going to talk about in this episode—the Pros and Cons of the different podcast formats.

    You may also like https://www.creativelive.com/class/how-to-distribute-and-grow-your-podcast-brad-smith

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    My Show Isn’t Getting Any Downloads. What should I do?

    There's a question I get asked a lot, maybe more than any other question related to podcasting except, “Is the blue snowball mic ok?” No, it's not. The question is, “My podcast isn't getting any traction. How long should I expect to wait before I start getting feedback? Should I quit if no one cares?”

    If your podcast isn't getting any traction or getting new listeners, I would take a long, hard look at a four things:

    How good is your content?
    Are you engaging with your audience?
    How good is your audio quality and delivery?
    Are you writing enough for your podcast episodes?

    I don't think “How can I get more downloads?" is quite the right question. The question you should be asking yourself is, “How can I make my show better and more valuable for the audience I do have?” So that's what I'm going to share with you in this episode.

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    Three Ways to Create More Audience Engagement for Your Show

    What if I told you that you could build an engaged audience who listens to your podcast every week, sends you email and feedback, gives you ideas for topics, and shares your show with their friends. You'd like that, right? Of course you would.

    In this episode I'm sharing ways that you can increase the engagement you get from your audience. By the end of the show, you'll have some new ideas for what you can do to pull your silent admirers out of their shells.

    I have additional tips here: https://medium.com/simplecast/

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    Overcoming the Fear That's Keeping You From Starting Your Show

    If you've thought about starting a podcast but haven't yet, this episode is for you. I want to address some of the reasons and fears you might have that are keeping you from starting a podcast or any kind of creative output that can help you grow an audience and establish you as an authority in your field.

    My goal is to break you out of the mindset that you might be in (the one that is keeping you from starting), and motivate you to start taking the steps towards launching your podcast.

    You may also want to check out: https://thepodcastdude.simplecast.fm/taking-your-show-to-the-next-level

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    What If I Don’t Like My Voice?

    I don't like my speaking voice. What can I do about it?

    2018: I hate the way my early episodes sound. Why did I mix them that way?

    I've been thinking about this a lot since I started podcasting. It's not that I don't like my voice, but I've noticed that I have some speaking habits that I need to work on. I know this is something that a lot of people struggle with, because I get emails from people who tell me that they don't like the way their voice sounds or that they think they aren't a good speaker.

    This is a vicious cycle that you can fall into. If you don't feel confident about your voice, you will speak timidly, which makes other people think you aren't confident, so they won't pay attention to you, which re-enforces your belief that your voice isn't good, and on and on. See how this circle feeds itself?

    You have to break out of this cycle. You need to know that it's ok that you aren't a professional speaker yet. No one is born with a natural talent for speaking. It's something you can be taught, and like many things that can be taught, you can teach yourself. So if this is important to you, invest time in learning how to be better at it. It's a process.

    Every time you talk to someone in person or on a podcast, you have a chance to improve and do better than the last time. It's up to you to take the initiative and look for ways to improve your speech.

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    10 Things to Know Before Hiring a Podcast Editor

    Launching a podcast has never been easier: https://help.simplecast.com/getting-started

    There are tons of tutorials out there that will walk you through the steps of recording and publishing a show. The real challenge is keeping it going.

    Showing up every week, coming up with content and putting out new episodes is time consuming. You might find that it's a bigger time commitment than you initially anticipated.

    This is where a podcast editor can help. A good editor can save you hours of time every week by handling the editing and maybe even the show notes and admin work. If you're interested in hiring someone to help you produce your podcast, there are some important things you'll need to know. That's what I'm sharing in this episode.

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    How to Get Great Audio From Your Guests

    You can record a local audio file with Skype now. Isn't that cool? https://support.skype.com/en/faq/FA12395/how-do-i-record-my-skype-calls

    Interview shows are one of the most popular styles of podcasting. If you podcast long enough, you're probably going to end up talking with someone over Skype, and you're going to talk with guests who don't have good microphones and don't understand how important audio quality is, or what they can do to prevent common issues like background noise or room echo. It's your responsibility to clearly explain what you need from your guest. If you leave it up to chance, don't be surprised if they send you a recording with poor audio quality.

    I'm fed up with listening to podcasts where the guests sound like crap, so I decided to do an episode about how to get a better audio recordings from your guests (or even your co-hosts).

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    How to Supercharge Your Podcast and Increase Its Value With Writing

    Update! I no longer do such intense show notes. I'm now trying to keep them as short and tight as possible without losing any of the most important information. Still, this is a great episode that is worth listening to. Also check out the Simplecast blog for a free template that I made for you, as well as a tutorial about adding chapters and pictures to your show using the Forecast mac app.

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    Everything You Need to Edit Podcasts Like a Pro

    Update: Skip this episode and go to my YouTube channel or Successful Podcasting course (the Logic and GarageBand courses in there will help you get started).

    Editing is an essential part of producing a high quality podcast, but editing is time consuming and difficult if you aren’t experienced with professional audio editing software like Logic Pro X, Pro Tools, or Adobe Audition.

    I spend roughly 20 hours every week editing podcasts in Logic Pro X. Over the course of 3 years, I learned Logic inside and out. When I started learning, Youtube tutorials and blog posts were the most helpful, but I learned a ton just by running into various problems and learning how to solve them.

    My goal for this podcast is to share everything I’ve learned about audio, editing podcasts, and podcasting in general. Some of the content I want to share is better suited to screencasts (so you can see what I’m doing, which makes it easier to understand), but this podcast is a great place to share how I think about editing, which is what I’m going to do in this episode.

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    Introduction to Recording Audio

    This week I’m sharing my pre-show checklist: 10 Steps to Recording Great Audio. This show is going to be an introduction to recording an audio track for your podcast.

    As I was planning today’s show, I was thinking about all the steps I take before I hit record. There’s a lot of preparation that goes into recording a show and making sure everything goes smoothly. I came up with a list of 10 things to do to get a great sounding recording.

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    Podcasting Equipment Guide

    Hey! Aaron from the future here. You can skip this episode and check out my updated gear guide at https://kit.com/thepodcastdude instead!

    There are a lot of things you’ll need to buy if you want to start a podcast. In this episode, I talk about why a great microphone is an essential investment for your show, and how much you’ll need to invest if you want a great setup that will set you apart from other podcasters.

    My goal was to create a comprehensive podcasting equipment guide. I don’t talk about every microphone, interface or pre-amp available, but I cover the essential pieces of gear you’ll need to get started.

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    How to Start a Podcast

    2015 - Podcasts are exploding in popularity. It’s easier than ever to start a podcast and put it online, but just because you record something and share it doesn’t mean that anyone will listen or care. If you want to grow an audience, engage your listeners, and make a podcast that stands out, you need to have the right mindset.

    When most people talk about starting a podcast, the conversation is usually focused on gear. I will be covering gear in the next episode, but for this first episode, my good friend Sean McCabe joins me to talk about the mindset that will set you up for long term success in podcasting.

    Sean and I started a bi-weekly podcast (two episodes per week) in late 2013. Since then, Sean has recorded over 170 episodes with nearly 1 million downloads. He’s also started a online community with hundreds of members from all walks of life, launched an online course that made over $100,000 in the first three days, and is now launching multiple new shows on the seanwes podcast network.

    In this episode, we discuss why I decided to start this podcast, who this show is for, and what topics I’ll be covering in future episodes. We also talk about the benefits of podcasting, why preparing takeaways is the key to a successful show, why your first five listeners matter the most, how long your show should be, the importance of showing up consistently, and more.

    Update: My show is now hosted on Simplecast. Check it out and learn more at https://thepodcastdude.simplecast.fm

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